Attracting investments for beach volleyball facilities through public-private partnership

Abstract

The purpose of the article is to study the potential of public-private partnerships as a tool for attracting investments for the development of beach volleyball infrastructure in Ukraine. Methods.The work employs a systems analysis to examine the current state of sports infrastructure and identify its key issues. The analysis methods are employed to examine the economic and legal aspects of implementing public-private partnerships, as well as various forms of cooperation within this model. The generalization method is employed to outline the potential of beach volleyball as a viable investment opportunity. The synthesis method is used to substantiate the public-private partnership model adapted to the modern conditions of the Ukrainian economy. Result. It is determined that the development of beach volleyball in Ukraine requires significant capital investments in the construction and modernization of sports venues. Given the limited state funding, a public-private partnership is an effective tool for attracting capital, which allows not only to provide the necessary investments, but also to increase the efficiency of project management, optimizing the distribution of risks between the state and the private sector. In particular, the study found that investments in beach volleyball have a high potential for return due to the sport’s growing popularity, the possibility of hosting tournaments and championships, as well as its attractiveness for sports and health tourism. The effective use of public-private partnerships will not only enable the construction of new facilities but also create comprehensive sports and recreational hubs that serve as business facilities. Conclusions. It has been established that public-private partnerships are a strategic solution for developing beach volleyball infrastructure in Ukraine. The proposed partnership mechanisms, such as concession agreements, management agreements, and joint ventures, can serve as a practical tool for implementing future sports projects, contributing to the development of sports tourism and encouraging the population to adopt an active lifestyle.